Have you ever walked into Target and browsed through the designer collaborations? Do you remember the excitement of being able to take home pieces from Jean Paul Gaultier, Zac Posen, and Erin Fetherston because you could actually afford to own a piece created by these fashion industry talents? Only some of you reading this post can say “yes”, and only because these collaborations were produced in your size. Why has Target not collaborated with a designer for an exclusive plus size collection, or better yet, extended their current collaborations into larger sizes?
Please join Patrice from Afrobella, Marie Denee from The Curvy Fashionista and I in our public plea to Target to embrace the plus size community (already a current customer) with their designer collaborations. We’ve created an online petition to gather signatures of potential customers and supporters, so that Target can take notice and understand that there is a viable customer base for these pieces.
To: Target Corporation
Dear Target, Each season, you skillfully and beautifully execute exclusive designer collaborations and partnerships with leading fashion designers. As plus size women, we are oft neglected, overlooked and always sized out of your collections.
We have money to spend as much as our straight sized sisters do. We love to look just as fabulous as the other Fashionistas, yet you neglect to even think of us in the equation. We fawn over the Zac Posen for Target, and strategically finagle through the cuts that could pass on our curves; salaciously we look as each fantastic and highly coveted collaboration passes us along- due to you ignoring our thirst and hunger for fashion.
Therefore, I, Marie Denee of The Curvy Fashionista, Patrice of Afrobella, and Sarah of Style It Online have come together with our followers and the fa(t)shionistas within the plus size community to request, demand, and call for an inclusion of and/or special designer collaborations for the plus size fa(t)shionistas.
Sincerely, The Undersigned
Currently, 865 passionate people have joined our movement. Won’t you please show your support and spread the word? (*Update* there are currently 1276 total signatures!)